Most of this media kit is inventory you buy for a period of time. These are positions you take off the market entirely.
Each of ABI's 18 committees is a working community, not a mailing list. It publishes, it meets, it runs webinars, and it argues on a discussion board every day. A sector sponsor owns all of it.
Your placement in every committee newsletter and alongside the articles its members write.
Named on every webinar the committee runs and across its education programming for the year.
ABI builds and owns the committee discussion boards. Every post is emailed out to the community, and a sponsor banner rides on each one.
The discussion board is the quiet giant. Members email the committee, our system publishes it to everyone following that sector, and your name is on every message. You reach far more inboxes than the newsletter alone.
The Journal runs recurring columns in every issue. Take one for six months and your placement appears on every article that runs in it. The same applies to the featured article position: every lead article, every issue, yours.
On our audience programs, once we take a firm in a given sector we do not take another one in it. Not a rotation, not a share of voice. The category is closed for as long as you hold it.
High-visibility sponsorship of every printed and digital book ABI publishes, the catalogues, the store, and the onsite bookstore at our national conferences.
If you want something that is not listed anywhere in this media kit, ask. The most effective programs tend to be the ones built from scratch around a specific objective.
Exclusivity is never sold off a rate card. It is a conversation about which position you want removed from the market, and for how long.